All our products are the result of the close collaboration between O bag founder Michele Zanella, our in-house creative team and the Milan-based architecture and design studio laboratorio.quattro.
Most of our production is entrusted to the expertise and experience of well-established local partners and suppliers, ensuring excellent quality standards that are consistent with Made in Italy tradition.
All O bag products are designed to be modular, combinable and interchangeable with various accessories, offering ever-new combinations.
Four elements have made our brand unique, and over time these have become the company’s mainstays:
- modular and customisable
- innovative materials
- affordable prices
Each year, our collections are divided into:
Additionally, capsule collections and limited editions are released throughout the year to coincide with specific occasions, for example the collection created with Disney to mark Mickey Mouse’s 90th birthday in 2018.